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Friday 5 March 2010

Questionnaire results

I asked 17 students in my college, all aged 17-18 my questionnaire, and these are the results I gained.


All 17 students listen to music online, and the graph below shows the websites people use in relation to the number of students.
Most people fid out about new music from the radio, or the UK Chart, but some people use Myspace or the links from Youtube pages.

I asked the question, do you download music? Here are the results.

Out of the 14 people who download music, not all of them download it legally.

Only 7 out of 17 people sometimes buy CDs from shops, or online, mostly from Amazon.com, and some of the most recent CDs purchased were Pink Floyd from HMV, Korn from Virgin Music Store, and a Muse album from HMV. 

While only a few could remember their last CD purchase, 10 people out of the 17 can remember their last download, inlcuding artists such as Box Car Racer and Newton Faulkner, as well as some tracks that are currently in the charts, such as Marina & The Diamonds - Hollywood and Ke$ha - Party At A Rich Boys House.

Most people do not buy CDs anymore, but those who do, prefer to purchase their CDs online, rather than going to a shop, because this can prove to be cheaper, such as Play.com, because online shops only have to pay for warehouse space, not shelf space. Also, buying online gives you the opportunity to pre-order CDs, get them delivered to your house, and gives you access to offers and discounts that wouldn't be available in the shops.

When downloading songs, you are given the chance to choose between downloading only the songs which you know you like, or download a whole album, giving you the opportunity to hear the other music by the artist.

Do you prefer to have whole albums, or just pick and choose the songs you want?
It's clear to see that the majority of people download as opposed to purchasing their music the traditional way. Downloading is simply easier, quicker, and in some cases, free. New technology has provided us with a lot more opportunities, ways to make things easier for ourselves, and we have begun to take these things for granted. As for Chris Anderson's Long Tail Theory, I am unsure as to whether my research proves or disproves this theory completely, although my research favours certain elements of the theory, as some of the recent albums purchased by students, or songs downloaded, are not chart albums or tracks, they are albums that not all shops would stock, but that are available on the internet, proving part of the Long Tail theory to be correct.

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